Job summary :
The Marketing Executive is responsible for supporting the planning, execution, and monitoring of marketing campaigns to enhance brand awareness, generate leads, and support business growth. This role requires strong coordination skills, attention to detail, and the ability to work closely with internal teams, external agencies, and stakeholders to ensure marketing initiatives are implemented effectively.
Join Our Team as a Marketing Executive
Join Planworth, Malaysia’s No.1 Market Leader in Alternative Financing & Supply Chain Finance, and be part of our growing team in strengthening our digital presence. We are looking for a Marketing Executive who is creative, analytical, and proactive to support the planning and execution of digital marketing campaigns. In this role, you will help drive brand awareness, generate leads, and contribute to impactful marketing initiatives that support the company’s business growth.
Key Responsibilities:
Marketing Strategy & Planning
Support the development and implementation of marketing strategies aligned with business objectives.
Analyze market trends, customer insights, and competitor activities to identify opportunities.
Assist in setting KPIs and measuring ROI of marketing initiatives.
Campaign & Content Management
Plan, develop, and manage integrated marketing campaigns across digital, social, and traditional channels.
Create, edit, and oversee production of marketing collateral (brochures, presentations, videos, newsletters).
Manage social media platforms, website content, and email marketing to ensure consistent messaging.
Branding & Communications
Maintain brand consistency across all communications and platforms.
Develop compelling content that strengthens corporate identity and thought leadership.
Support PR, media outreach, and event management.
Digital Marketing
Optimize SEO/SEM, paid ads (Google, Facebook, LinkedIn), and marketing automation tools.
Track and report campaign performance using analytics dashboards.
Explore new channels and technologies to increase visibility and lead generation.
Stakeholder & Team Collaboration
Coordinate with sales teams to align marketing campaigns with business development goals.
Liaise with external agencies, media, and vendors to deliver campaigns on time and within budget.
Mentor junior marketing executives or interns.
Requirements:
Education & Experience
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
2–4 years of proven working experience in marketing (digital + traditional).
Track record of successfully managing campaigns and delivering measurable results.
Technical Skills
Strong knowledge of digital marketing tools (Google Analytics, Ads Manager, SEO tools, HubSpot, Mailchimp, etc.).
Proficiency in social media management and content creation.
Basic design and editing skills (Canva, Adobe Creative Suite, or similar) are an advantage.
Core Competencies
Excellent written and verbal communication skills.
Analytical and data-driven mindset, with ability to translate insights into strategies.
Project management skills – ability to handle multiple tasks and meet deadlines.
Strong problem-solving and creative thinking abilities.
Soft Skills
Proactive, independent, and results-oriented.
Collaborative team player with strong interpersonal skills.
Adaptable and open to learning new tools and strategies.
We appreciate your talent: Benefits and Perks
Competitive basic salary.
Attractive annual performance bonus. Our rewards philosophy matches pay to performance, potential and work ethics.
Insurance coverage for staff - Group Hospitalization, Group Term Life and Group Personal Accident.
Other staff benefits such as Medical claims, Optical, Dental, Annual health screening, Company trips, Teambuilding activities, Wedding gifts, Child Birth gifts and many more.
Large, modern, luxury, advanced and trendy office layout for your optimum safety, comfort and performance, prayer room, training room and a secure basement parking.
Pantry service with beverage vending machine. Enjoy complimentary, barista-style refreshments, including a selection of Cappuccinos, Lattes, and Americanos available throughout the day.
We are committed to employee health, wellbeing and comfort – We provide ergonomic adjustable chairs and desks to support and promote good health and body posture. Ergonomic chairs and tables are highly adjustable to suit the natural position of your joints and body type to align your shoulders, provide hips and spine support, increased productivity, and enhanced employee comfort.
Accelerate Your Career Growth - We start by using an assessment tool to identify your strengths and target areas for upskilling. To help you advance, we offer structured mentoring and coaching programs intended to build leadership and management capabilities through real-world, on-the-job training. Furthermore, there are plenty of career growth opportunities and avenues to diversify into other roles within the company.
Where are we? Ideal Location
Close to Putra LRT - Ampang Park Station (5 mins walk)
Adjacent to MRT - Ampang Park Station (5 mins walk)
Working day: 5-days work
Surrounded by shopping centers - short walking distance to KLCC, Avenue K, Intermark and etc.
Located on the ground floor of a 33 storey building with more than 10,000ft of work space.
Are you ready to apply your talent and elevate your working skills and experience? Click the ‘Apply Now’ and you are one step ahead to an outstanding career!
ONLY SHORTLISTED CANDIDATES WILL BE NOTIFIED.
An established and well-known financial institution (FI) registered with the Ministry of Finance and the Government’s eProcurement platform, Planworth, is a multiple-award winning FI that include 2024 Enterprise 50, standing as the largest Alternative Financing and Supply Chain Finance Institution across the Singapore and Malaysia markets combined. We empower SMEs, large corporations, and listed entities through a diversified portfolio of credit facilities without collateral designed to optimize cash flow at every stage of the business cycle: Supply Chain & Pre-Financing, Revolving Credit, Term Loan, Letter of Credit, Letter of Undertaking, Performance Bond and Invoice Financing.