• Introduction to Mass Communication
• Social Psychology for Communication
• Media, Culture and Society
• Professional Development & Leadership Skills
• Principles of Advertising
• Introduction to Corporate Communication
• Introduction to Creative Media
• Organisational Communication
• Oral Communication
• Writing and Referencing

• Principles of Journalism
• Communication Theories
• Intercultural Communication
• Communication Law
• Research Methodology
• Specialisations (4 subjects)

• Undergraduate Seminar
• Final Year Project (Part 1 & 2)
• Internship
• Multimedia & Web Design (Elective)
• Specialisations (3 subjects)

Specialisation:

Corporate Communication:

• Corporate Identity and Brand Packaging
• Event Management
• Public Relations Management
• Public Relations Campaign Skills: Theory & Strategy
• Public Relations Writing
• Media Relations
• Crisis Communication and Management

Advertising Media Management:

• Creative Industries
• Consumer Behaviour
• Integrated Marketing Communication
• Interactive Media Promotions
• Media Planning and Buying
• Principles of Marketing
• Strategic Brand Management

Journalism & Broadcasting:

• Broadcast Media Production
• Citizen Journalism and Participatory Culture
• Creative Industries
• Digital Photography and Imaging
• Print and Broadcast Journalism
• Radio Production
• Writing for the Screen

Visual Communication:

• Broadcast Media Production
• Corporate Identity and Brand Packaging
• Design Fundamental
• Digital Photography and Imaging
• Principles of Marketing
• Publication Design
• Visual Concepts and Ideation