Diploma in E-Marketing

Tunku Abdul Rahman University of Management and Technology (TAR UMT)

Setapak, Kuala Lumpur, Malaysia

Quick Facts

Duration

2 years

Mode

Full-time, On-campus

Intake

Jun, Nov

Tuition Fees

RM19,200

Course Highlights

Provides you with the skills and knowledge to apply e-commerce technologies to marketing
Easily progress to Year 2 of Degree in Marketing at TARUC, a dual award programme with Coventry University, UK
Over 28,000 students in 6 campuses across Malaysia
Rated 'Berdaya Saing (Competitive)' in the latest SETARA rating

Course Structure

Overview

Principles of Accounting
Economics
Quantitative Studies
Introduction to Business
IT Fundamentals and Applications
Organisation Behaviour
Fundamentals of Marketing
Introduction to E-Commerce
Introduction to Data Mining
Principles of Management
Internet Retailing and Services
Fundamentals of Finance
Workplace Communication
Introduction to Business Analytics
Consumer Insight and Behaviour
Social Media Marketing
Introduction to Human Resource Management
Marketing Research
Introduction to Cybersecurity
Ethics for Business
Setting Up An Online Business
Entrepreneurship
E-Customer Relationship Management
Digital and Business Transformation
Principles of Supply Chain Management

Entry Requirements

Entry Requirements

SPM: 3 Credits in the relevant subjects

O Level: 3 Grade C in the relevant subjects

UEC: 3 Grade B in the relevant subjects

Certificate:
- Relevant certificate accredited by MQA OR
- Relevant Skilled/Technical/Vocational Certificate recognised by the Malaysian Government

Compulsory subjects:
- SPM pass/O Level grade E (pass) in Mathematics/UEC grade C in one Mathematics subject
- SPM pass/O Level grade E (pass)/UEC grade C in English Language

Note:
- SPM holders must have at least a pass in Bahasa Melayu and SPM holders from Year 2013 onwards must have at least a pass in Sejarah.
- Students without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of Diploma.
- Equivalent qualifications/qualifications from Other Institution of Higher Learning (IHL) will be considered on a case-by-case basis.

Estimated Fees

Application fees (non-refundable)

RM60

RM0

Tuition fees

RM19,200

Total payable amount

RM19,200

You save RM60 when you apply with EduAdvisor!