Bachelor of Business (Honours) International Business & Marketing
Taylor's University
Subang Jaya, Selangor, Malaysia
Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Feb, Apr, Sep
Tuition Fees
RM123,144
Course Highlights
- Ranked #112 in the world for Business and Management Studies (QS World University Rankings by Subject 2025)
- Strong focus on the development and delivery of marketing for organisations with international operations
- Dual-award from Taylor’s University and Queensland University of Technology (QUT)
- Grow with the support of Taylor’sphere, a well-balanced ecosystem and community that nurtures your intellect, craft and practical wisdom
Course Structure
Common Core:
- Business Communication
- Business Ethics and Values
- Business Law
- Consumer Behaviour
- Export Practices and Management
- Integrated Marketing Communications
- International Business Issues and Policies
- International Finance
- Introduction to Accounting
- Introduction to Finance
- Introduction to International Business
- Introduction to Management
- Macroeconomics
- Microeconomics
- Organisation Behaviour
- Principles of Marketing
- Project of Entrepreneurship Accelerator Project or Business in Context: Case Study
- Quantitative Methods for Business
- Research Methods
- Services Marketing
- Strategic Management
- Transnational Management
- Industrial Training or Industry Immersion
Entry Requirements
- Taylor's Foundation: Pass any Taylor's Foundation programme with min. CGPA 2.00
- Taylor's Diploma: Pass any Taylor's Diploma programme with min. CGPA 2.00
- Sijil Tinggi Persekolahan Malaysia (STPM): Min. CC
- Unified Examination Certificate (UEC): A Pass in UEC with min 5Bs including a minimum pass in Mathematics and English
- A Level: Minimum DD, or an equivalent of a minimum of 120 points
- South Australian Matriculation (SAM)/SACE International: Min. ATAR 60
- Canadian Pre-University (CPU): Min. average of 60% in 6 subjects
- International Baccalaureate (IB): Min. 24 points and above in 6 subjects
- Monash University Foundation Year (MUFY): Overall 50%
Other Equivalent Qualifications:
- Pass Business Foundation from any other HEI
- HSC (Yr 12), New South Wales with min. average 60% in 5 subjects
- Pass MOHE Matriculation with min. CGPA 2.00
- Pass Foundation (in other field) from other institutions recognised by MoHE
- Pass DIB or Diploma in other field from other institutions recognised by MoHE
- Other equivalent qualification recognised by Malaysian Government
- Application via APEL A is allowed
Prerequisite:
- SPM/O Level with Pre U/Foundation: Pass SPM/O Level or equivalent with 5 credits (including a Pass in Mathematics and English) for entry with pre-university/foundation qualification (Except for UEC)
- SPM/O Level with Diploma: Pass SPM/O Level or equivalent with 3 credits (including a Pass in Mathematics and English) for entry with Diploma qualification.
Estimated Fees
Application fees (non-refundable)
RM650
Tuition fees
RM123,144
Total payable amount
RM123,794
Other savings
Up to RM8,000