Diploma in Digital Marketing (Part-time Online)

SEGi College Penang

George Town, Pulau Pinang, Malaysia

Quick Facts

Duration

2 years

Mode

Part-time, Online

Intake

Jan, Mar, Apr, May, Jun, Jul, Aug, Sep, Oct, Nov, Dec

Tuition Fees

RM20,826

Course Structure

  • Introduction to Business
  • Introduction to Digital Marketing
  • Principles of Marketing
  • Academic English
  • Principles of Management
  • Consumer Behaviour
  • Introduction to Advertising
  • Business and Company Law
  • Principles of Economics
  • Financial Accounting
  • Social Media Marketing
  • Malaysian Studies 2 (Local students)
  • Bahasa Melayu Komunikasi 1 (International students)
  • Growth Mindset / Bahasa Kebangsaan A*
  • Business Data Analytic
  • Digital and Service Marketing
  • Web Designing
  • Search Engine Optimisation
  • Digital Personal Selling
  • Introduction to Finance
  • Marketing Management
  • Ethical Issues in Marketing
  • Integrated Marketing Communication
  • Technopreneurship
  • Digital Marketing Research
  • International Marketing
  • Co-curriculum Management
  • Industrial Revolution 4.0 in Malaysia

Entry Requirements

  • SPM / O-Level or equivalent: 3 credits
  • UEC: 3 credits
  • Related SKM Level 3
  • Related Certificate or equivalent
  • MQA-APEL T4

Estimated Fees

Application fees (non-refundable)

RM200

Tuition fees

RM20,826

Other miscellaneous fees

RM2,600

Discounts & scholarships

-RM1,300

  • Exclusive
  • Waiver

Total payable amount

RM22,326

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