Bachelor of Communication (Hons) Marketing Communication
HELP University
Shah Alam, Selangor, Malaysia
Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Jan, Feb*, Jun, Aug, Oct*
Tuition Fees
RM81,000
Course Structure
- Mass Communication
- Public Speaking
- Business Communication
- Multimedia Design
- Writing for Mass Media
- Journalism
- Human Communication
- Entrepreneurship
- English for Academic Purposes
- Marketing Communication
- Discovering Oneself
MPU 1:
- MPU3183 Penghayatan Etika dan Peradaban (Local Students)
- MPU3193 Falsafah dan Isu Semasa (Local Students)
- Falsafah dan Isu Semasa (International Students)
- Bahasa Melayu Komunikasi 2 (International Students)
- Communication Theories
- Communication Law & Ethics
- Intercultural Communication
- Advertising
- Consumer Behaviour
- Information Technology, Mass Media & Society
- Social Research Methods
- Communication in the Workplace
- Engaging the World
- 2 Year Two elective subjects
MPU 2 / MPU3:
- Bahasa Kebangsaan A*
- Kursus Integriti dan Anti Rasuah (KIAR)
- Communication and Leadership Skills
Note: *Compulsory for local students who did not have credit in BM SPM
- Dissertation
- Media Planning
- Advertising Copywriting
- Creative Advertising Strategies
- Social Media and Mobile Marketing
- Advertising Campaign
- Industrial Training
- 2 Year Three elective subjects
MPU 4 (Choose One):
- Co-Curriculum - Sports 2
- Co-Curriculum - Event Management 2
Entry Requirements
Applicants must have one of the following Entry requirements:
- HELP Foundation in Arts/Foundation in Science
- STPM: At least 2 Cs
- A Level: At least 2 passes
- Senior Middle 3 (UEC): At least 5 Bs (including English)
- CPU: 5 passes with a minimum average of 50%
- SAM/TEE Examination: At least 5 passes with a university aggregate of 50%
- International Baccalaureate: At least 24 points
- Matriculation/Foundation: At least CGPA of 2.00
- Diploma: At least CPA 2.00
- Equivalent qualification
Estimated Fees
Application fees (non-refundable)
RM300
Tuition fees
RM81,000
Other miscellaneous fees
RM1,500
Discounts & scholarships
-RM1,500
Total payable amount
RM81,300
You save RM1,500 when you apply with EduAdvisor!
Other savings
Up to RM16,200