Bachelor of Communication (Honours) Advertising
Universiti Tunku Abdul Rahman (UTAR)
Kampar, Perak , Malaysia
Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Jan, Jun, Oct
Tuition Fees
RM48,500
Course Structure
- Communication Theories
- Creative Thinking
- Design for Media
- Design Fundamentals
- Elective I
- Elective II
- English for Mass Communication
- History of Advertising
- Introduction to Advertising
- Introduction to Mass Communication
- Introduction to Video Production and Editing
- Media Publication
- Photography in Commercial Design
- Typography in Advertising
- 3D Computer Animation
- Advertising Client Management
- Advertising Copy Writing
- Advertising Creative Strategies
- Advertising and Society
- Co-Curriculum
- Communication Research Methods
- Digital Advertising
- Digital Communication Technology
- Media Planning
- MPU1
- National Language/Other Languages
- Public Speaking
- Sun Zi's Art of War and Business Strategies
- Web Page Design
- Industrial Training
- Design Campaign
- Design Research
- Media Law and Ethics
- MPU1
- MPU3
Elective I (Choose 1):
- Computer Systems and Applications
- Introduction to Multimedia
Elective II (Choose 1):
- Positive Psychology
- Consumer Behaviour
Entry Requirements
- STPM: 2 Grade C including credit in SPM English Language
- A Level: Minimum 2 Passes of minimum Grade D (and must have a pass in English language at SPM/equivalent)
- UEC: Grade B in 5 subjects including credit in SPM English Language/Grade B in UEC English Language/equivalent
- SAM: Australian Tertiary Admission Rank (ATAR) 70 and Grade B in 2 relevant subjects (AND must have a pass in English language at SPM/equivalent)
- CPU: Average of 70% in 2 relevant subjects (and 4 other subjects) (AND must have a pass in English language at SPM/equivalent)
- UTAR Foundation:
- Foundation in Arts
- Foundation in Science
- Foundation from other Institutions of Higher Learning: Including a credit in SPM/O Level English Language/equivalent (not applicable for qualifications conducted fully in English language BUT must have a pass in English language at SPM/equivalent
- Matriculation Certificate, Ministry of Education: Including a credit in SPM/O Level English Language/equivalent (not applicable for qualifications conducted fully in English language BUT must have a pass in English language at SPM/equivalent)
- Diploma, Tunku Abdul Rahman University College (TAR UMT): Including a credit in SPM/O Level English Language/equivalent (not applicable for qualifications conducted fully in English language BUT must have a pass in English language at SPM/equivalent)
- Diploma from other Institutions of Higher Learning: Including a credit in SPM/O Level English Language/equivalent (not applicable for qualifications conducted fully in English language BUT must have a pass in English language at SPM/equivalent)
- Diploma in Media Studies/equivalent: Including a credit in SPM/O Level English Language/equivalent (not applicable for qualifications conducted fully in English language BUT must have a pass in English language at SPM/equivalent)
- Other equivalent qualifications recognised by the Malaysian Government: Including a credit in SPM/O Level English Language/equivalent (not applicable for qualifications conducted fully in English language BUT must have a pass in English language at SPM/equivalent)
Estimated Fees
Application fees (non-refundable)
RM60
RM0
Tuition fees
RM48,500
Total payable amount
RM48,500
You save
RM60
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