Bachelor of Fashion Design with Marketing (Hons)

UNITAR International University

Petaling Jaya, Selangor, Malaysia

Quick Facts


3 years


Full-time, On-campus


Jan, Mar, May, Jul, Sep, Oct

Tuition Fees


Course Structure

Programme Core Modules:

  • Fundamentals of Drawing
  • Design Fundamental
  • Fashion History
  • Introduction to Textiles
  • Fashion Figure Drawing
  • Pattern Drafting
  • CAD for Fashion & Textiles
  • Pattern Manipulation
  • Fashion Illustration
  • Fashion Design: Idea Realisation
  • Fundamentals of Fashion Draping
  • Advanced Fashion Draping
  • Fashion Trends and Forecast
  • Surface and Textile Design
  • Menswear
  • Fashion Accessories and Embellishment Techniques
  • Final Year Project: Research & Development
  • Fashion Event Management
  • Final Year Project: Design Production & Portfolio Presentation
  • Industry Work Placement

Minor Courses:

  • Introduction to Fashion Marketing
  • Principle of Marketing
  • Marketing Management
  • Consumer Behaviour
  • Social Media for Fashion Marketing
  • Visual Merchandising
  • Product & Brand Management
  • Service Marketing
  • Integrated Marketing Communication

University Core Modules:

  • Penghayatan Etika dan Peradaban
  • Falsafah dan Isu Semasa
  • Design Thinking
  • Entrepreneurship
  • Recreational Event Planning

English Core Modules:  

  • English for Academic Purpose

Entry Requirements

  • A pass in STPM with a minimum of Grade C (GP 2.00) in any two (2) subjects, or its equivalent; OR
  • A pass in STAM with a minimum grade of Jayyid or its equivalent; OR
  • Matriculation / Foundation / Pre-University with a minimum CGPA of 2.00 or its equivalent; OR
  • A Diploma (Level 4, MQF) with a minimum CGPA of 2.00; OR
  • Pass Diploma Kemahiran Malaysia (DKM)/ Diploma Lanjutan Kemahiran Malaysia (DLKM)/ Diploma Vokasional Malaysia (DVM) with a minimum CGPA of 2.50 in relevant field subject to the approval of the Senate*; OR
  • Pass DKM/ DLKM/ DVM with at least CGPA 2.00 AND have at least two (2) years of work experience in the relevant field; OR
  • Any other equivalent qualifications recognised by the Malaysian Government.AND
  • Pass an interview OR submission of student’s portfolio determined by HEP

Exempted from University English Courses:

  1. Distinction in SPM / SPMV English
  2. MUET Band 4, 5 and 6
  3. A Pass in English Course at a previous institution

Required to take English Preparatory 2:

  1. Credit in SPM / SPMV English
  2. MUET Band 1, 2 and 3

Required to take both English Preparatory 1 and 2:

  1. No credit in SPM / SPMV English

Estimated Fees

Application fees (non-refundable)




Tuition fees



  • Bursary

Other miscellaneous fees


Discounts & scholarships


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Total payable amount


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