Bachelor of Mass Communication (Hons), Dual Award, University of Chichester
SEGi University
Petaling Jaya, Selangor, Malaysia
Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Jan, May, Sep
Tuition Fees
RM64,210
Entry Requirements
- STPM or its equivalent: A pass with a minimum Grade C (GPA 2.00) in any two (2) subjects and a credit in English at SPM or its equivalent OR
- STAM: A pass with a minimum grade of Jayyid and a credit in English at SPM or its equivalent OR
- Diploma (Level 4, MQF) or its equivalent: Minimum CGPA of 2.00 and a credit in English at SPM or its equivalent OR
- Diploma in Media and Communication (Level 4, MQF) or its equivalent OR
- Matriculation/Foundation certificate or its equivalent: Minimum CGPA of 2.00 and a credit in English at SPM or its equivalent OR
- Diploma Kemahiran Malaysia (DKM) / Diploma Vokasional Malaysia (DVM): Minimum CGPA of 2.50 (subject to Senate/Academic Board approval) OR
- Diploma Lanjutan Kemahiran Malaysia (DLKM): Minimum CGPA of 2.50 (subject to Senate/Academic Board approval) OR
- Other relevant and equivalent qualifications recognised by the Malaysian Government
Additional Requirements:
- Candidates without a credit in English at SPM (or its equivalent) must take a reinforcement English subject equivalent to the SPM level before enrolment
- Students must pass the reinforcement English subject before proceeding to core courses
- Students from Matriculation/Foundation programmes may be exempted from reinforcement English if their English qualification is equivalent to or higher than SPM-level English
- IELTS: Band 6.0
- TOEFL iBT: 46
- Cambridge English: 160
- Pearson Test: 51
- Linguaskill Cambridge: 169 - 175
- MUET: Band 3
Course Structure
- Communication English
- Media Technology & Practices
- Understanding Advertising
- Understanding Journalism
- Understanding Public Relations
- Understanding Broadcasting
- Corporate Communication
- Creative & Innovative Publishing
- Integrated Marketing Communication
- Psychology in Communication
- Mass Communication & Stories of Mass Media
- Media Law, Power & Public Opinion
- Entrepreneurship
- Theory and Principles of Communication
- Business Ethics
- Managing Media and Business
- Sociology of Media & Culture
- Research Methods
- Social Media and Public Relation Practices
- Public Opinion and Propaganda
- Creative Writing
- Communication & Campaign Management
- Environmental Management & Tech
- Elective 1
- Elective 2
- Elective 3
- Research Project
- Industrial Training
Specialisations
Advertising Elective
- Advertising Copywriting & Digital Publishing
- Advertising Strategies & Planning
- Internet Advertising & Management
Public Relations Elective
- Media Relations and Publicity
- Media Relations and Media Writing
- Strategies and Practices in Public Relations
Broadcasting Elective
- Documentary Feature Production
- Managing Television Program and Production
- TV and Online Broadcast Journalism
MPU
- Philosophy and Current Issues (for local & international students)
- Appreciation of Ethics and Civilization (for local students only)
- Bahasa Melayu Komunikasi 2 (for international students only)
- Bahasa Kebangsaan A (for local students without credit for BM in SPM) or Effective Learning
- Sustainable Development
Estimated Fees
Application fees (non-refundable)
RM500
Tuition fees
RM64,210
Other miscellaneous fees
RM13,860
Discounts & scholarships
-RM1,300
Total payable amount
RM77,270
You save RM1,300 when you apply with EduAdvisor!
Other savings
Up to RM19,263
Scholarships
SEGi University
Petaling Jaya, Selangor
SEGi High Achiever's Scholarship (HAS)
Amount
Up to 100% tuition fee waiver
Study Level
Foundation, Diploma, Bachelor's Degree