Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Jan, Mar, Apr, Jun, Jul, Sep
Tuition Fees
RM55,755
Course Highlights
- Exposed to hands-on training with state-of-the-art equipment and industry-relevant software to fully immerse in both the creative and managerial aspects of the mass communications industry
- Specialise in either Advertising, Public Relations or Broadcasting
- One of Malaysia's largest private universities, with over 20,000 students across 5 campuses in Malaysia
- 1 of 24 universities in the world with QS 5 Stars Plus status
Course Structure
- Communication English
- Media Technology & Practices
- Understanding Advertising
- Understanding Journalism
- Understanding Public Relations
- Understanding Broadcasting
- Corporate Communication
- Creative & Innovative Publishing
- Integrated Marketing Communication
- Psychology in Communication
- Mass Communication & Stories of Mass Media
- Media Law, Power & Public Opinion
- Entrepreneurship
- Theory and Principles of Communication
- Business Ethics
- Managing Media and Business
- Sociology of Media & Culture
- Research Methods
- Social Media and Public Relation Practices
- Public Opinion and Propaganda
- Creative Writing
- Communication & Campaign Management
- Environmental Management & Tech
- Elective 1
- Elective 2
- Elective 3
- Research Project
- Industrial Training
- Advertising Elective:
- Advertising Copywriting & Digital Publishing
- Advertising Strategies & Planning
- Internet Advertising & Management
- Public Relations Elective:
- Media Relations and Publicity
- Media Relations and Media Writing
- Strategies and Practices in Public Relations
- Broadcasting Elective:
- Documentary Feature Production
- Managing Television Program and Production
- TV and Online Broadcast Journalism
Entry Requirements
- STPM: Min. of Grade C (GPA 2.00) in any 2 subjects and a credit in English at SPM level
- UEC: At least 5Bs
- Diploma: Min. CGPA of 2.00 and a credit in English at SPM level
- Diploma in Media and Communication or its equivalent
- Matriculation/Foundation: Min. CGPA of 2.00 and credit in English at SPM level
- A Level: Full pass (grade D) in 2 subjects, SPM credit English
- IELTS: Band 5
- TOEFL iBT: 46
- Cambridge English: 160
- Pearson Test: 51
- Linguaskill Cambridge: 162 - 168
- MUET: Band 3
- *The English requirement serves as a guideline and it is subject to change. The weightage requirement may vary for different programmes.
Estimated Fees
Application fees (non-refundable)
RM500
Tuition fees
RM55,755
Other miscellaneous fees
RM12,900
Discounts & scholarships
-RM1,300
Total payable amount
RM67,855
You save RM1,300 when you apply with EduAdvisor!
Other savings
Up to RM11,151