Bachelor of Business Management (Honours)

SEGi University

Petaling Jaya, Selangor, Malaysia

Quick Facts

Duration

3 years

Mode

Full-time, On-campus

Intake

Jan, Jun, Sep

Tuition Fees

RM47,600

Course Structure

  • Personal Development & Communication Skills
  • Quantitative and Statistical Methods
  • Principles of Economics
  • Business Management
  • Financial Accounting 1
  • Global and Applied Economics
  • Consumer Behaviour
  • Innovative & Creative Skills in Business
  • Understanding Markets and Consumers
  • Elective 1
  • International Business
  • Managing Organisation
  • Customer Relationship Management
  • Financial Management 1
  • Business Law
  • Negotiations & Conflict Management
  • Digital Business
  • Elective 2
  • Elective 3
  • Business-Government Relations
  • Management Accounting
  • Entrepreneurship
  • Strategic and Change Management
  • Business Research Project
  • Research Methodology
  • Elective 4

Specialisations

  • Financial Management:
    • Financial Management 2
    • Corporate Finance
    • International Finance: Markets & Management
    • Investment Decision
    • Financial Auditing
    • Financial Reporting
  • Digital Marketing:
    • Relationship Marketing in the Digital Age
    • Digital Marketing Communication and Advertising Practices
    • Marketing Principles, Directions and Applications
    • Planning for Media, Direct and Online Marketing
    • Critical Issues and Innovative Digital Marketing
  • Human Resource Management:
    • Human Resource Management 1
    • Human Resource Management 2
    • Re-sourcing of Human Resource 1
    • Re-sourcing of Human Resource 2
    • Employment Relations
  • Business Analytics:
    • Analytics Approaches for Business Decisions
    • Business Data Modelling
    • Econometrics for Business
    • Enterprise Analytics
    • Forecasting Techniques and Application for Business
  • General Management:
    • Operation and Quality Management
    • Human Resource Management 1
    • Corporate Finance
    • Corporate Strategy
    • International Finance: Markets & Management
  • Integrated Degree:
    • Strategic Management
    • Organisational Behavior
    • Managing in the International Economy

Electives (Choose 4 out of 5 courses):

  • Innovative Technology and Systems
  • Business Communication
  • Introduction to Strategic Management
  • Environmental Management and Technology
  • Business Ethics

Entry Requirements

  • SPM: Credit in Mathematics and a pass in English
  • UEC: 5 grade B
  • A Level: Full pass in 2 subjects (grade D)
  • STPM: Minimum Grade C (CGPA 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level, or any equivalent qualifications
  • STAM: Minimum grade of Jayyid, and a pass in Mathematics and English at SPM level
  • Any Diploma or Advanced Diploma (Level 4 or 5, MQF)
  • Matriculation/Foundation qualification: Minimum CGPA of 2.00 out of 4.00, or any equivalent qualifications
  • Note: The requirement to pass Mathematics and English subjects at SPM level for STPM and STAM candidates can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievements.
  • The English proficiency requirement is exempted for international students if:
    • The student has an academic qualification from an institution where English is used as a medium of instruction OR
    • The student is from a country where English is an official language

Estimated Fees

Application fees (non-refundable)

RM500

Tuition fees

RM52,975

RM47,600

  • Rebate

Other miscellaneous fees

RM12,900

Discounts & scholarships

-RM800

  • Exclusive
  • Waiver

Total payable amount

RM60,200

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