Diploma in Digital Marketing
Methodist College Kuala Lumpur (MCKL)
Brickfields, Kuala Lumpur, Malaysia
Quick Facts
Duration
2.5 years
Mode
Full-time, On-campus
Intake
Jan, Jun, Aug
Tuition Fees
RM24,300
Course Highlights
- MCKL is a Scottish Qualifications Authority (SQA) Approved Centre, so you will have the opportunity to receive two certificates, providing more options for future progressions
- Exposure to the latest industry practices and trends in digital marketing from the Industrial Collaboration Programme (ICP), such as the Digital Marketing Project, to enhance your learning
- Upon completion, you will have numerous options for a final year degree at high-ranked universities, accelerating your education
- Special discounts are provided through our partner universities so you can pursue quality education abroad at an affordable cost with access to diverse cultural experiences and internationally recognised qualifications
Course Structure
Common Core:
- Business Ethics
- Organisational Behaviour
- Fundamentals of Innovation and Entrepreneurship
- Introduction to Digital Business
- International Business
- Business Process Management
- Introduction to Business Communication
- Information System for Business
- Introduction to Microeconomics
- Introduction to Macroeconomics
- Financial Accounting
- Introduction to Finance
- Introduction to Management
- Introduction to Human Resource Management
- Introduction to Marketing
- Quantitative Methods
Discipline Core:
- Digital Marketing Project
- Search Engine Optimisation
- Consumer Behaviour
- Service Marketing
- Strategic Brand Management
- Social Media Content Marketing
- Strategic Global Marketing
- Marketing Research and Analytics
- Introduction to Digital Marketing
Industrial Training:
- Industrial Training for Digital Marketing
Entry Requirements
- SPM: Min. 3 credits in any subjects
- O Level/IGCSE: Min. 3 credits in any subjects
- STPM: Min. a Grade C in any subjects
- Other Qualifications: Other equivalent qualifications recognised by the Ministry of Higher Education (MOHE) or Malaysian Government will be considered on a case-by-case basis
Estimated Fees
Application fees (non-refundable)
RM1,100
Tuition fees
RM24,300
Other miscellaneous fees
RM11,500
Discounts & scholarships
-RM800
Total payable amount
RM36,100
You save RM800 when you apply with EduAdvisor!
Other savings
Up to RM2,430