Diploma in Digital Business

Methodist College Kuala Lumpur (MCKL)

George Town, Pulau Pinang, Malaysia

Quick Facts

Duration

2.5 years

Mode

Full-time, On-campus

Intake

Jan, Jun, Aug

Tuition Fees

RM23,400

Course Structure

Common Core:

  • Business Ethics
  • Organisational Behaviour
  • Fundamentals of Innovation and Entrepreneurship
  • Introduction to Digital Business
  • International Business
  • Business Process Management
  • Introduction to Business Communication
  • Information System for Business
  • Introduction to Microeconomics
  • Introduction to Macroeconomics
  • Financial Accounting
  • Introduction to Finance
  • Introduction to Management
  • Introduction to Human Resource Management
  • Introduction to Marketing
  • Quantitative Methods

Discipline Core:

  • Digital Marketing Project
  • Search Engine Optimisation
  • Consumer Behaviour
  • Service Marketing
  • Strategic Brand Management
  • Social Media Content Marketing
  • Strategic Global Marketing
  • Marketing Research and Analytics
  • Introduction to Digital Marketing

Industrial Training:

  • Industrial Training for Digital Marketing

Entry Requirements

  • SPM: Min. 3 credits in any subjects
  • O Level/IGCSE: Min. 3 credits in any subjects
  • STPM: Min. a Grade C in any subjects
  • Other Qualifications: Other equivalent qualifications recognised by the Ministry of Higher Education (MOHE) or Malaysian Government will be considered on a case-by-case basis

Estimated Fees

Application fees (non-refundable)

RM1,100

Tuition fees

RM23,400

Other miscellaneous fees

RM5,500

Discounts & scholarships

-RM8,300

  • Exclusive
  • Bursary

Total payable amount

RM21,700

You save RM8,300 when you apply with EduAdvisor!

Login

Email
Password