Diploma in Public Relations

Tunku Abdul Rahman University of Management and Technology (TAR UMT)

Tanjung Bungah, Pulau Pinang, Malaysia

Quick Facts

Duration

2 years

Mode

Full-time, On-campus

Intake

Jun

Tuition Fees

RM19,700

Course Structure

  • Fundamentals of Public Relations
  • Fundamentals of Integrated Marketing
  • Fundamentals of Communication Theories
  • Introduction to Information Technology
  • Presentation Tactics for PR
  • Production and Publication for PR
  • Electronic Media Studies
  • Introduction to Electronic Publishing
  • Public Oration
  • Customer Relations
  • Writing for the Mass Media OR *Chinese Writing for the Mass Media*
  • Public Relations Writing
  • Introduction to PR Event
  • Public Opinion and Persuasion
  • Communication Law
  • Internship
  • Public and Media Relations
  • Introduction to Digital PR
  • Introduction to Research Methods
  • Entrepreneurship
  • Electronic Media Writing OR Media Copy Editing

Language, Mata Pelajaran Pengajian Umum (MPU) and Co-curricular Courses:

  • English for Tertiary Studies
  • Penghayatan Etika dan Peradaban
  • Integrity and Anti-Corruption
  • Academic English
  • Civic Consciousness and Volunteerism OR Bahasa Kebangsaan A*
  • Professional English
  • *Co-curricular

Notes:

  • *Chinese Writing for the Mass Media*is only for students with a pass in Bahasa Cina at SPM level.
  • *Bahasa Kebangsaan A is compulsory for students without Credit in Bahasa Malaysia at SPM level.
  • *Compulsory Co-Curricular Course is taken in the semesters.

Entry Requirements

  • SPM: 3 Credits in the relevant subjects
  • O Level: 3 Grade C in the relevant subjects
  • UEC: 3 Grade B in the relevant subjects
  • Certificate:
    • Relevant certificate accredited by MQA OR
    • Relevant Skilled/Technical/Vocational Certificate recognised by the Malaysian Government.

Compulsory subject:

  • SPM Credit/O Level Grade C/UEC Grade B in English Language

Notes:

  • a) SPM holders must have at least a pass in Bahasa Melayu and SPM holders from the year 2013 onwards must also have at least a pass in Sejarah.
  • b) Students without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of their Diploma.
  • c) Equivalent qualifications or qualifications from other Institutions of Higher Learning (IHL) will be considered on a case-by-case basis.
  • d) Subject to the Ministry of Higher Education’s latest requirements.

Estimated Fees

Application fees (non-refundable)

RM0

Tuition fees

RM19,700

Total payable amount

RM19,700

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