Bachelor of Arts with Honours in Business and Marketing (3+0, Coventry University UK)
PSB Academy
Singapore
Quick Facts
Duration
2.3 years
Mode
Full-time, On-campus
Intake
Jan, Mar, Jul, Nov
Tuition Fees
RM92,943
Entry Requirements
Entry into Year 1
- Obtained at least three GCE A-Level subjects which must include a business-related subject such as Business, Economics, Mathematics or similar; or equivalent
Entry into Year 2
- Local Polytechnic Diploma in Business, Marketing or similar; OR
- Diploma/Advanced Diploma in Business, Marketing pathway programmes or equivalent, awarded by a recognised private education institution
Note: On successful completion of the following PSB Academy's Diploma programmes, students may be eligible for direct entry into Year 2
- Diploma in Business Administration (Accounting and Finance)
- Diploma in Business Administration (Banking and Finance)
- Diploma in Business Studies (E-Learning)
- Diploma in Business Administration (Accounting and Finance) (E-learning)
- Diploma in Business Administration (Business Analytics) (E-learning)
- Diploma in Business Studies (Digital Marketing) (E-Learning)
- Diploma in Business Studies (Human Resource Management) (E-Learning)
Entry into Year 3
- Applicants may be eligible for direct entry into Year 3 with a local Polytechnic Diploma in a closely related discipline. Such applications will be considered on a case-by-case basis in consultation with Coventry University link tutors.
Applicants with any other non-standard qualifications may apply but will be assessed on a case-by-case basis by PSB Academy and Coventry University
Minimum Age: 16 years old
- English Language at GCE O-Level at grade C or above; OR
- Successfully complete PSB Academy’s Certificate in English Proficiency Level 5; OR
- IELTS score of 6.0 with no component lower than 5.5 (or equivalent)
Course Structure
- Marketing Research and Data Analysis
- Employment and Academic Skills
- Marketing Principles and Practice
- Introduction to Integrated Marketing Communications
- Organising for Business
- Financial Management for Business
- Academic Writing: Developing Critical Thinking Skills
- Marketing Management
- Consumer Behaviour
- Marketing Insight
- Digital Business
- Career Preparation
- Management and Leadership in Marketing
- Effective Communication Skills 2
- Contemporary Marketing Issues
- Marketing Strategy
- Responsible Business Strategy
- Global Marketing
- Innovation and Change
- Project
Estimated Fees
Application fees (non-refundable)
RM1,553
Tuition fees
RM111,965
RM92,943
Other miscellaneous fees
RM4,058
Discounts & scholarships
-RM300
Total payable amount
RM98,254
You save RM19,322 when you apply with EduAdvisor!
Scholarships
PSB Academy
Singapore
Amount
Up to $8,491 (SGD) tuition fee waiver
Study Level
Certificate, Foundation, Diploma, Bachelor's Degree, PhD by Research, PhD by Coursework, Master's Degree by Coursework, Master's Degree by Research