Bachelor of Business Administration (Hons) Digital Business Management

Multimedia University (MMU)

Bukit Beruang, Melaka, Malaysia

Quick Facts

Duration

3 years

Mode

Full-time, On-campus

Intake

Mar, Jul, Oct

Tuition Fees

RM54,250

Course Structure

  • English for Business Communication
  • Understanding Management
  • Introductory Microeconomics
  • Fundamentals of Marketing
  • Financial Accounting for Managers
  • Quantitative Analysis Models for Business
  • Human Capital and Organisational Behaviour
  • Finance Management
  • Data Analytics and Business Intelligence
  • International Business
  • Entrepreneurship and Ethical Practices
  • Business Risk Management
  • Innovation Management
  • Digital Business
  • Quality and Operations Management
  • Global Finance
  • Understanding Consumer
  • Business Application Development
  • Data Mining and Decision Support Systems
  • Introduction to Financial Technologies
  • Cybersecurity
  • Introductory Macroeconomics
  • Business Risk Management
  • Business Research Methods
  • Product and Service Marketing OR Promotional Marketing
  • International Trade and Policy OR International Economics
  • Supply Chain Management
  • Social Media and Digital Marketing
  • Business Information Systems
  • Management of Strategy
  • Strategic Management Information Systems
  • Project Management
  • Digital Business Management Research Project
  • Advanced Data Analytics for Businesses
  • Web and Mobile Applications Development
  • Industrial Training

University Course

  • Character Building
  • Sustainable Society
  • Philosophy and Current Issues
  • Appreciation of Ethics and Civilizations / Bahasa Melayu Komunikasi 2 (International)
  • Bahasa Kebangsaan A
  • Integrity and Leadership
  • Co-curriculum

Mata Pelajaran Umum (MPU) Subjects

  • U1 for Local Students
    • Falsafah dan Isu Semasa (Philosophy and Current Issues)
    • Penghayatan Etika dan Peradaban (Appreciation of Ethics and Civilizations)
  • U2/U3 for Local Students without credit in BM at SPM Level
    • Bahasa Kebangsaan A. If the student has taken this course before, he/she must take any other courses in the U2 or U3 category
    • Integrity and Leadership
  • U2/U3 for Local Students who obtained credit in BM at SPM Level
    • Integrity and Leadership
    • Any other courses in the U2 or U3 category
  • U2/U3 for Local Students who obtained credit in BM at SPM Level
    • Integrity and Leadership
    • Any other courses in the U2 or U3 category
  • U4 - Co-Curriculum

Entry Requirements

  • Foundation/ Matriculation studies: Pass with at least CGPA of 2.00 from a recognised institution; OR
  • STPM or its equivalent: Pass with a minimum of Grade C (GP 2.00) in any two (2) subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
  • A-Level: Pass with a minimum of Grade D in any two (2) subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
  • STAM: Pass with a minimum of Grade Jayyid (Good) in two (2) subjects AND a Pass in Mathematic and English at SPM or its equivalent; OR
  • UEC: Pass with a minimum of Grade B in at least five (5) subjects inclusive of English OR a minimum of Grade C in SPM/O-Level English or equivalent;

Note: 

  • The requirement to Pass Mathematics and English Subjects at SPM Level can be waived should the qualifications contain Mathematics and English subjects with equivalent/ higher achievement.
  • Malaysian students using English as the medium of instruction in their previous study or with at least Band 2 in MUET or equivalent can be exempted from a pass in English requirement.
  • Those without a pass in Mathematics and/or English at SPM level or equivalent can be admitted but are required to attend special enhancement course(s). These special enhancement courses should be SPM equivalent, remedial in nature. Students must pass the Mathematics and English enhancement courses as a prerequisite to related core courses taught in English.
  • DKM/DLKM/DVM candidates may be required to undergo Bridging Programme as an additional requirement.

Estimated Fees

Application fees (non-refundable)

RM0

Tuition fees

RM54,250

Other miscellaneous fees

RM2,270

Discounts & scholarships

-RM300

  • Exclusive

Total payable amount

RM56,220

You save RM300 when you apply with EduAdvisor!

Other savings

Up to RM5,425

  • Discount

Login

Email
Password