BA (Hons) Event Management and Marketing (3+0 University of Hertfordshire, UK)

INTI International College Subang

Subang Jaya, Selangor, Malaysia

Quick Facts

Duration

3 years

Mode

Full-time, On-campus

Intake

Jan

Tuition Fees

RM81,340

Course Structure

  • Creativity, Technology & Innovation
  • Introduction to Marketing Communications
  • Economics for Business
  • English for Business Studies 1
  • English for Business Studies 2
  • Media Design for Event Management
  • Marketing Data Analysis
  • Principles of Marketing
  • The Business Professional
  • The Global Event Industry
  • 1. Students must pass English for Business Studies 1 to progress beyond Level 4.
  • 2. Students must pass English for Business Studies 2 to progress beyond Level 5.
  • Enhancing Employability in Marketing
  • Event Marketing, Sponsorship & PR
  • Event Planning & Community Engagement
  • Impacts of Events & Festivals
  • Managing People
  • Marketing for The Small Enterprise
  • Risk Management & Security for Events
  • Strategic Marketing Planning
  • Business Tourism & Events
  • Contemporary Research Themes in Event Studies
  • E-Portfolio and Employer Relations
  • Global Marketing Ethics and Culture
  • Market and Social Research
  • Policy, Politics & Events
  • Sporting Events and Sport Tourism
  • Strategic Brand Management

Entry Requirements

  • STPM: A minimum of two passes at minimum Grade C+ (GP 2.33) and SPM grade C in Mathematics
  • A Level: A minimum of 2 full passes totalling 80 UCAS points and grade C in either SPM or O Level Mathematics
  • Foundation: Successful completion of a relevant Foundation/Pre-U programme to include Mathematics with CGPA 2.00, a pass in Mathematics and a credit in English at SPM/equivalent
  • UEC: 5Bs including at least a pass in Mathematics and a credit in English
  • SACE International: Pass 5 subjects with ATAR 65%, a pass in English and Mathematics and no subject below 10/20
  • NSW (HSC): Minimum 10 units with UAI (ATAR) 65%, a pass in English and Mathematics and no subject below 50%
  • International Baccaulareate (IB): Minimum 24 points with at least 4 points for SL English and 4 pts for SL Mathematics
  • CPU: Minimum 6 Year 12 passes with an average of 65% and pass in English and Mathematics at Grade 12
  • Diploma: Pass diploma in related field with minimum CGPA 2.00 including a pass in Mathematics** and a credit in English at SPM/equivalent
  • Others: Equivalent qualifications to be assessed by the Head of Programme in liaison with the Hertfordshire Business School Admissions Tutor
  • **(1) Credit transfer are given based on module to module mapping according to standards/guidelines provided by MOHE/MQA and in consultation with the Admission Tutor in University of Hertfordshire.
  • (2) Have to recognised English language proficiency result.
  • IELTS: Score of 6.0 (with no less than 5.5 in any band)
  • TOEFL: 72 with band scores of reading 18, writing 17, listening 17, speaking 20
  • Cambridge English First (also known as First Certificate in English): 169 overall with a minimum of 162 in each component
  • PTE: 59 with no less than 42 in any band
  • MUET: 4.0
  • SPM: Grade C
  • An equivalent qualification in English Language

Estimated Fees

Application fees (non-refundable)

RM400

Tuition fees

RM81,340

Other miscellaneous fees

RM500

Discounts & scholarships

-RM300

  • Exclusive
  • Waiver

Total payable amount

RM81,940

You save RM300 when you apply with EduAdvisor!

Other savings

Up to RM20,335

  • Discount
  • Waiver

Login

Email
Password