Bachelor in Public Relations (Honours)
Han Chiang University College of Communication (HCUC)
George Town, Pulau Pinang, Malaysia
Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Apr, Aug, Nov
Tuition Fees
RM36,360
Entry Requirements
- Diploma in Media and Communication (or its equivalent): Pass with min. CGPA 2.00 and Credit in English (SPM) OR
- Diploma: Pass with min. CGPA 2.00 and Credit in English (SPM) OR
- Foundation / Matrikulasi: Pass with min. CGPA 2.00 and Credit in English (SPM) OR
- STPM: Pass with minimum of 2 Grade C and Credit in English (SPM) OR
- Other relevant and equivalent qualifications recognised by the Malaysian Government
Course Structure
- Introduction to Public Relations
- Human Communication
- Introduction to Graphic Design
- Introduction to Digital Media
- Communication Theories
- Introduction to Mass Communication
- Visual Communication
- Media Relations
- Social Media Engagement
- Presentation Skills
- Corporate Writing & Digital Tools
- English for Communication
- Negotiation Skills/Bahasa Kebangsaan A
- Culture and Sustainable Society
- Elective 1
- International Public Relations
- Event Planning and Management
- Media Law and Ethics
- Reputation Management
- Risk and Crisis Management
- Corporate Social Responsibility
- Integrated Marketing Communication
- Communication Research Methods
- Digital Marketing
- Academic Writing
- Research Project 1
- Falsafah dan Isu Semasa
- Penghayatan Etika dan Peradaban/BM Komunikasi 2
- Integrity and Anti-Corruption/Self-development
- Elective 2
- Public Relations Campaigns
- Public Sector and Non-For Profit PR
- Digital and Inbound Public Relations
- Research Project 2
- Public Speaking
- Industrial Training
- Elective 3
Estimated Fees
Application fees (non-refundable)
RM400
Tuition fees
RM36,360
Other miscellaneous fees
RM5,600
Discounts & scholarships
-RM300
Total payable amount
RM42,060
You save RM300 when you apply with EduAdvisor!
Other savings
Up to RM10,000
