Bachelor of Communication (Advertising) (Hons)

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang, Malaysia

Quick Facts

Duration

3 years

Mode

Full-time, On-campus

Intake

Apr, Aug, Nov

Tuition Fees

RM36,360

Entry Requirements

  • Diploma in Media and Communication (or its equivalent): Pass with min. CGPA 2.00 and Credit in English (SPM) OR
  • Diploma: Pass with min. CGPA 2.00 and Credit in English (SPM) OR
  • Foundation / Matrikulasi: Pass with min. CGPA 2.00 and Credit in English (SPM) OR
  • STPM: Pass with minimum of 2 Grade C and Credit in English (SPM) OR
  • Other relevant and equivalent qualifications recognised by the Malaysian Government

Course Structure

  • Introduction to Contemporary Advertising
  • Human Communication
  • Introduction to Graphic Design
  • Introduction to Broadcasting
  • Introduction to Marketing
  • Communication Theories
  • Introduction to Mass Communication
  • Visual Communication
  • Digital Photography
  • Human-AI Copywriting
  • English for Communication
  • Presentation Skills
  • Negotiation Skills/Bahasa Kebangsaan A
  • Culture and Sustainable Society
  • Contemporary Media Planning
  • Introduction to Multimedia Design
  • Advanced Graphic Design
  • Advanced Multimedia Design
  • Media Law and Ethics
  • Brands & Branding
  • Communication Research Methods
  • Digital Marketing
  • Academic Writing
  • Integrity and Anti-Corruption/Self-development
  • Falsafah dan Isu Semasa
  • Penghayatan Etika dan Peradaban/BM Komunikasi 2
  • Elective 1
  • Advertising Campaign I
  • Advertising Campaign II
  • Integrated Marketing Communication
  • Consumer Behaviour
  • Motion Graphics
  • Public Speaking
  • Industrial Training
  • Elective 2

Estimated Fees

Application fees (non-refundable)

RM400

Tuition fees

RM36,360

Other miscellaneous fees

RM5,600

Discounts & scholarships

-RM300

  • Exclusive

Total payable amount

RM42,060

You save RM300 when you apply with EduAdvisor!

Other savings

Up to RM10,000

  • Bursary

Scholarships

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

HCUC Degree Scholarship

Amount

Up to RM20,000 tuition fee waiver

Study Level

Bachelor's Degree

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

Sports Athlete Scholarship

Amount

Up to RM10,000 tuition fee waiver

Study Level

Foundation, Diploma, Bachelor's Degree

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

Secondary School Teacher & Han Chiang Staff Recognition Scholarship

Amount

Up to RM10,000 tuition fee waiver

Study Level

Foundation, Diploma, Bachelor's Degree

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

HCUC Special Bursary

Amount

Up to RM6,000 tuition fee waiver

Study Level

Foundation, Diploma, Bachelor's Degree

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

HCUC Alumni Bursary

Amount

RM3,000 tuition fee waiver

Study Level

Foundation, Diploma, Bachelor's Degree

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

HCUC Siblings Bursary

Amount

RM3,000 tuition fee waiver

Study Level

Foundation, Diploma, Bachelor's Degree

Han Chiang University College of Communication (HCUC)

George Town, Pulau Pinang

HCUC Package Scholarship Programme

Amount

RM10,000 tuition fee waiver

Study Level

Bachelor's Degree

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